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2024 US elections takeaways: how female voters broke for Harris and Trump

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2. White women are still voting for the Republican candidate

Although women as a whole have historically voted for Democrats, white women have not. Instead, over the last 72 years, a plurality of white women have voted for the Democratic candidate only twice, in 1964 and 1996. On Tuesday, they once again went for Trump – just as they did in 2016 and 2020. But Harris made inroads with the group; she lost them by only 5 points, according to CNN. (In 2020, they broke for Trump by 11.) More surprisingly, Trump’s lead among white men also shrank, from 23 points in 2020 to 20 in 2024.

3. Trump did better with young women than he did in 2020

The Trump campaign leaned into targeting young men, as the former president publicly palled around with male YouTubers and podcasters, such as Joe Rogan, who make little space for women. This effort paid off: exit polling indicates that there was a canyon-wide 16-point gender gap between young men and women, which is an increase from 2020. While women between the ages of 18 and 29 preferred Harris 58% to 40%, their male peers chose Trump 56% to 42%. However, compared to his last run, Trump did better with both young men (41% of them voted for him four years ago) and young women (33% in 2020).

4. Harris suffered significant losses among both Latino women and men

Latino men, in particular, veered hard to the right. In 2016, Clinton won Latino men by 31 points; by 2020, their support for Democrats had cooled somewhat, as Biden won them by 23 points. On Tuesday, Trump won this group handily, by 10 points, according to exit polling performed for the Washington Post and other outlets. Meanwhile, Harris won Latina women by 24 points, a victory that pales in comparison to Clinton’s 44-point lead in 2016.

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