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exboyfil

(18,207 posts)
1. All you can eat crab legs is serious business
Thu Feb 28, 2019, 02:25 AM
Feb 2019

It about bankrupted Red Lobster. Folks eat really small portions for the days leading up to the feast and exercise like crazy. Can do a lot of damage by the 4th trip to the buffet.

https://theweek.com/speedreads/567777/endless-crab-could-have-bankrupted-red-lobster

Red Lobster's tactical error was underestimating just how many times customers would request another crab plate during a single visit. "It wasn't the second helping [of crab], it was the third that hurt,” said Joe Lee, CEO of parent company Darden Restaurants, on a call with investors. "And the fourth," said Red Lobster president Dick Rivera.

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