I especially love the part about:
Tim Hortons was the first to realize that Canadas inherent lack of a shared definition of national identity allowed room for a business that is wholly uninterested in anything other than making money"
It sort of reminded me of the "Royal Family"s Visit" to this country. I think it speaks for itself, when Tax Payer Money is spent on promoting the "Royal Circus" in our towns and cities in order to safe our so-called National Identity.
What National Identity?
Really?
The last time I check, I didn't like what I found!
Personally, I don't like Timmy's coffee!
As a matter of fact, I am totally dumbfounded by the long line-ups seen in the drive-through lanes,
Perhaps, the rumours about Timmy's Very Very Hot Chicken Soup are true?
Regardless, I think what made Tim Hortons, such a successful enterprise may have something more to do with the fact that its workforce is made up of dead-end minimum wage jobs.
But, that's just me!!!
Thanks for posting!
I can now celebrate 50 years of disillusion and a serious Caffeine addiction.