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Tadpole Raisin

(1,561 posts)
1. I looked at the Horizon website appears to be based in Colorado
Tue Aug 24, 2021, 08:45 AM
Aug 2021
https://horizon.com/organic-dairy-products/?gclid=EAIaIQobChMIiLPKn9TJ8gIVFQaICR372QKuEAAYASAAEgImGvD_BwE&gclsrc=aw.ds

Looks like they have about 4% of the market. They list 3 farmer partners:

Zimba farms in Michigan
Willow Creek in Belmont New York - Chesapeake Bay area
Gingg Brothers in Texas

But state they have over 600 organic family partners (Wikipedia said it was 700 but that was awhile back.

https://www.foodbusinessnews.net/articles/15547-demand-for-organic-products-expands-to-more-categories

In this 2020 article they discuss the 2 biggest categories of organic food - produce and dairy.

Snip:

Category trends
Produce remains the largest organic category, representing more than 36% of all organic food sales, according to the OTA. In 2018, sales of organic fruits and vegetables increased 5.6% to $17.4 billion, while sales of all fruits and vegetables, including organic and conventional products, rose 1.7%. Organic fruits and vegetables comprise nearly 15% of all produce sold in the United States. Carrots, greens, apples and bananas remain popular picks in the organic section, while organic berries, mangos, papayas, avocados, Brussels sprouts and cauliflower are gaining steam.

The second largest organic category is dairy and eggs, which gained 0.8% to $6.5 billion in sales in 2018. Organic egg sales have slowed from strong double-digit growth tracked in previous years, climbing 9.3% to $858 million.

Dairy, meanwhile, has struggled as skim milk and low-fat products lose favor and more millennials opt for plant-based alternatives, according to the association. In response to the trends, the organic dairy industry has introduced milk beverages with increased protein, more full-fat options, new flavors and grass-fed products.

“Tremendous innovation is happening in organic dairy,” Ms. Jagiello said. “Dairy has had a tough few years as shoppers have embraced plant-based alternatives. But when it comes down to it, humans are mammals, and I wouldn’t be quick to dismiss one of the major categories that helped organic enter the mainstream.
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This could really hurt these N.E. Farmers. I saw that happening growing up in Maine and would hate to see it happen here. I hope they can partner together and create their own company. But of course MONEY!!
Will this impact Ben & Jerry’s?

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