Tomatoes become latest symbol of America's affordability squeeze [View all]

https://apnews.com/article/tomatoes-inflation-prices-groceries-mexico-tariffs-trump-1176fd9d4213f2b568181809937c2170

Tomatoes become latest symbol of America’s affordability squeeze
By MATT SEDENSKY
Updated 5:00 AM CDT, May 29, 2026

NEW YORK (AP) — Tomatoes, ubiquitous in everything from fast-food burgers to haute cuisine, are taking on a new role beyond the plate: A nagging reminder of rising costs.

Prices for those red orbs have soared more than any other food product over the past year to cement a spot as one of the consumer headaches du jour.

“The tomato has become a symbol of something much deeper,” says Isaac Bernal Carbajo, a New York City chef who lamented life’s “simplest pleasures” falling victim to price increases. “Something as basic as buying fresh vegetables is starting to become a serious financial decision for many families.”

Tomato prices are up about 40% over a year ago, according to the latest Consumer Price Index, dwarfing increases for other groceries, including coffee (up 18.5%), beef roasts (up 17.8%) and frozen fish and seafood (up 12%), among other products that have become symbols of America’s affordability squeeze.

Alongside crop yields, experts blame price increases for tomatoes, in part, on two pillars of President Donald Trump’s second-term policies: the Iran war and tariffs. The war spiked gas prices and increased shipping costs. Meantime, the U.S. withdrew from a deal allowing duty-free imports of tomatoes from Mexico, which grows most of America’s supply.

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