General Discussion

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This consolidation is perhaps the main reason the sticker price of skiing, never cheap, has become exorbitant. With fewer competitors, Vail and Alterra have been free to jack up prices. In 2000, when Mount Snow (where I learned to ski) was owned by a smaller company, the cost of a day pass was about $93 in today’s dollars. Today, the Vail-owned resort charges approximately $150. The pricing at Park City is even steeper. Twenty-five years ago, you could get a three-day ticket for $308 in today’s dollars. Now you’re paying $850.