Elon Musk Has Backed Himself Into a Corner in Brazil

Sep 6, 2024 6:00 AM

After a public standoff with a judge over X and Starlink’s operations in the country, Elon Musk is showing signs of wavering.


Less than two years after taking over Twitter, now X, Elon Musk has managed to lose the company access to its third largest market and reportedly more than 40 million users. And despite his bravado online, he seems to have backed himself into a corner.

Brazil’s decision to block X is the culmination of an ongoing conflict between Musk and the country’s Superior Electoral Court (TSE), a special court run by Supreme Court Justice Alexandre de Moraes that issued takedown orders on content it considers to be a threat to the integrity of its elections. Musk and X refused to comply, allowing accounts that were accused of spreading hate speech and disinformation to remain on the platform, a move that eventually triggered the ban.

Starlink was caught in the crosshairs too: The court froze the assets of Musk’s other company, saying it was part of the same “economic group” as X given its ownership, for possible use to pay off fines owed by X. When the block came into effect Monday, Starlink allowed its customers—more than 250,000 people, according to the company— to circumvent the X ban by using its satellite internet connection. After initial resistance, Starlink backed down and said it would comply. Experts who spoke to WIRED say that increasingly, it seems that Musk has overplayed his hand.

“I think he is realizing Brazilians are not going to take to the streets because X is suspended,” says Nina Santos, a researcher at the Brazilian National Institute of Science & Technology for Digital Democracy. “Brazilian institutions are not going to back off just because Musk is cursing online.”

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https://www.wired.com/story/x-starlink-brazil-suspension-musk/#intcid=_wired-tag-right-rail_79408717-f992-428f-a5ba-14c40d045923_popular4-1